Website promotion tips for small businesses

October 25th, 2005

People are always wanting to attract more visitors to their website. We all would like to see more traffic, however what are the best ways to promote a website, which does not cost an arm and a leg?

1. Pay per click advertising.

Pay per click advertising is becoming more and more popular with programs such as Google adwords reporting bigger profits on a regular basis. This is a way of getting your website on the first or second pages by you paying an advertising fee. You set the amount you are happy to pay per click and when somebody clicks on your ad, you have an extra visitor, however at a cost to you. It is important to remember not to spend more on the pay per click advertising than what you are likely to earn etc.

2. Writing articles.

Writing articles such as this one is a good way of promoting your website. Article websites such as http://www.ezinearticles.com and http://www.goarticles.com allow you to submit your articles for free. Other webmasters are able to use your articles on their website which gives you an extra backward link as you are able to add you website address at the bottom of the article. People who are reading the article on the article websites are also potential visitors.

3. Obtaining backward links.

If you are looking to increase your search engine position it is a good idea to try to increase the amount of backward links you have. This is not as easy as it seems as people are not always happy to add a link on their site to your homepage. It is worth making a few phone calls or sending a few e-mails and asking the question, if the person would like to exchange links. It is of more value to have a link from a website in the same type trade of your own.

4. Always include your domain address in advertising.

Wherever you advertise it is important to include your website domain address, and also at the bottom of any e-mails you send.


by Stephen Hill
Stephen Hill has a number of websites including:
http://www.insomnia-symptom.co.uk
http://www.meditation-symptom.co.uk
http://www.stammering-stuttering.co.uk

Entry Filed under: Traffic School

Leave a Comment

You must be logged in to post a comment.

Trackback this post  |  Subscribe to the comments via RSS Feed


Categories

Links

Feed

Calendar

October 2005
M T W T F S S
    Nov »
 12
3456789
10111213141516
17181920212223
24252627282930
31  

Most Recent Posts

Blog Hosting Made Easy - Just $24.95 per year!